Marketing Plans & Strategy
Unlock your businesses full potential with custom marketing strategies.
A good marketing strategy can make all the difference in your business! It can help you identify your customer and what they need as well as how to best communicate to them why they need YOUR product or service. Sometimes, you just need someone experienced but unbiased to look over what you’ve been doing and tell you if it’s working or not and how you can improve!
For those who want a truly in depth look into not just your business, but your industry and competition, a full marketing plan is for you! It takes into account your niche, any current or emerging industry or environmental trends, and can provide valuable insight to future proof your business.
As a marketer with over three years experience, I can conduct in depth data analysis and research to provide evidence based tips and strategies to help your business flourish and attract the kinds of customers you dream of!
Social Media Audit
$600
An in-depth look at your current social media activities.
- A snapshot of your business and industry including your offerings and how your social media activity compares to others in your niche.
- A detailed break-down of your social media performance in the past 6 – 12 months so you can see easily which posts performed well.
- Simple suggestions for improvement.
Benefits
A social media audit gives you as a business owner an easy-to-understand breakdown of your businesses posts, what is performing well, what isn’t, and strategies for improvement that are easy to implement if you want to keep your socials and your strategy DIY.
Who it’s for
It’s for business owners who want a comprehensive breakdown of their own social media activity and some expert suggestions on how they can improve on their own.
Marketing Plan
$2,000
A full marketing plan that is the perfect starting point for a new business or ideal for promoting upcoming launches. A marketing plan includes;
- Audit of existing activities and social media accounts (if applicable).
- A breakdown of your offerings.
- Target audience profiles.
- Market and Industry environment analysis.
- Competitor analysis.
- Strategy Recommendations that will set you apart from your competition while appealing to your target customer.
- A 6 month marketing plan.
- Suggested KPIs to track.
Benefits
A marketing plan provides you with a very clear and detailed road-map for promoting your business. It takes into account your offerings, the industry, your target customer, and your competitors and gives you a professional promotional strategy that will make sure your business stands out.
Who it’s for
It’s for business owners who want a detailed plan on how to market their business or products so they stand out from the crowd.
Plan Review
$600
- An indepth look at your social media performance 6 months post marketing plan.
- A detailed breakdown of how the marketing plan performed.
- Simple suggestions for improvement.
Benefits
A plan review is crucial to track the results of your marketing plan, it will help identify what is working and what isn’t and any areas that might need to change.
Who it’s for
It’s for business owners who have had a marketing plan done by Lauren Mienert Marketing and are ready for a full review.
Add Ons
Strategy Session – $200
A 45 minute strategy session over Zoom/Teams to help plan content and strategies for product launches or events. Includes a plan document detailing the strategy and suggested posting schedule.
Reporting – from $200
A document that reports on the performance of your content and strategy as well as account growth, website visits, and audience demographics (if available.)
Content Pillars Session – $170
A 1-on-1 60 minute session over Zoom/Teams to help you identify your content pillars, brainstorm post ideas, and walk you through how to create an easy to use content calendar.
Frequently Asked Questions
What is the process of getting started?
Head to the contact page & fill in my contact form and I will be in touch within two business days to schedule a free discovery call to chat about your needs.
Do I need a marketing strategy?
Yes, all businesses need some kind of marketing strategy. Your marketing strategy defines what you want to communicate to your target market about your offering and why they should choose you!
Do I have to give you access to my business social media/website?
Yes, LMM requires access to these to get the data needed to track the performance of your marketing activities. You can grant restricted permission and LMM will never change or alter any part of your social media or website without permission.
Will you post content for me?
Posting content for you comes under my Social Media Management packages.
Payments
A deposit of 30% is required for all services before commencement. Payment of any remaining amounts is required within 7 days of invoicing unless otherwise agreed upon.
Do you offer payment plans?
Not officially (via zip etc), but if you need one, please ask!
Have more questions?
Send me an email or give me a call!